
Are 70% of the world's toys made in China? Where are they found?
Hisuper HernándezShare
Yes. China produces and supplies 70% of the world's toys. There are tens of thousands of toy manufacturers, from small to large.
The toy industry is mainly concentrated in the industrial clusters of Guangdong and Zhejiang. Among them, Guangdong is the largest toy manufacturing and export center.
Chenghai in Shantou City, Guangdong Province: the toy capital of the world.
Chenghai excels in the production of plastic, electronic, and high-tech toys. Ninety percent of toy suppliers from the nearby cities of Shenzhen and Guangzhou also source accessories from Chenghai factories. In addition, several wholesale toy markets have emerged there.
Yiwu, Zhejiang: The most comprehensive toy categories, especially small toys.
Yiwu offers the most comprehensive toy categories and a wide variety of small toys, including stress toys, dolls, plush toys, novelty toys, craft toys, inflatable toys, yo-yos, party toys, balloons, and more. Many Yiwu toy suppliers collaborate with factories in Chenghai to ensure the lowest prices. Prices here are the most competitive.
NOTE! In Yiwu markets, 90% of suppliers don't offer customization, even for something as simple as logo printing or custom packaging. Foreign buyers visiting Yiwu often purchase a wide range of pre-made toys wholesale. Like the wholesalers we've worked with before, who operate traditional toy chains, they choose styles in-store, negotiate prices, and handle packaging and shipping.
Yongjia in Zhejiang: China's capital of educational toys and children's games.
Sixty percent of China's educational toys are produced in Wenzhou, and 95% come from Yongjia. The products cover a wide range of categories, including puzzles, educational materials, indoor and outdoor children's games, and playground toys, with over 30,000 varieties, exported to over 100 countries and regions worldwide.
Yunhe in Zhejiang: the city of wooden toys.
Yunhe boasts abundant wood resources and is home to numerous wooden toy manufacturers. They specialize in customizing wooden toys with complex functions and designs, with a minimum order quantity of 2,000 units per model.
Stuffed toys
You must be tired of receiving samples that are far from what you wanted. Factories often struggle to deliver a product that meets your expectations, even when you provide them with clear design specifications.
- We can 100% reproduce your plush designs, thanks to our 10 years of experience + familiarity with materials and craftsmanship + a better product mindset than factories.
- Serving numerous multi-million dollar Amazon sellers and well-known anime companies to customize plush toys IP, we are familiar with the aesthetics of the EU and US toy markets.
Wooden toys
When purchasing custom wooden toys and educational tools, our customers prioritize safety and the ability to perform complex functions.
We use safe, environmentally friendly raw materials and water-based paints that are safe for health.
Thanks to our extensive experience in handling sophisticated and unique structures, we can fully realize the complex functions of wooden toys while ensuring durability and robustness.
Toy packs/kits
Customizing a kit isn't easy if you're handling it yourself. Each item in the kit requires a separate supplier and the packaging must be redone.
- We can make it easier because we know which factories can produce these items, allowing us to gather them quickly and ensure consistent materials, quality, sizes, styles, etc.
- We can consolidate your goods in our warehouse and repackage them efficiently, saving you money. Forget about high factory labor costs.
Innovative toys
When developing new toys from scratch, you'll often find that costs exceed your initial expectations and it takes a long time to design, prototype, mold, and produce.
- We can estimate the total cost of your project, with a breakdown of costs at each stage and the best advice on materials and production techniques.
- We've helped Kickstarters and traditional toy retailers bring original IP designs to life while controlling the development schedule. We have experienced toy structural and functional designers and factories suitable for 3D sampling, molding, and production. Comprehensive services ensure efficiency.
If you plan to visit a toy market in China, be sure to hire an agent to guide you, translate, communicate with you, and negotiate prices, as locals' English skills are poor.